By the StockSemáforo model · Updated June 30, 2026

Best consumer stocks

Consumer ranges from staples (food, household) to discretionary (luxury, leisure, autos). Staples give stability because they're bought in any cycle; discretionary offers more growth but suffers more in downturns. In both, brand strength is decisive.

This ranking sorts by fundamental quality, not by whether a stock is cheap or expensive: an excellent company can be expensive. To find the fair price, enter its quote in the analyzer. The scores recompute on their own with each new SEC filing.

86

quality /100

Margin 9.4%ROE 55.7%Growth 13.2%FCF 8.9%Debt/EBITDA -0.45x

TJX is the world leader in 'off-price' retail: chains like TJ Maxx, Marshalls and HomeGoods that sell branded clothing and home goods at deep discounts.

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79

quality /100

Margin 27.8%ROE 40.7%Growth 7.9%FCF 25.5%Debt/EBITDA 1.67x

Coca-Cola is the world's largest beverage company.

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Margin 26.7%Growth 7.3%FCF 25.7%Debt/EBITDA 0.65x

Philip Morris International sells tobacco outside the U.S., with Marlboro as its flagship brand.

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76

quality /100

Margin 31.6%Growth 7%FCF 25.6%Debt/EBITDA 3.01x

McDonald's is the world's largest fast-food chain.

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75

quality /100

Margin 11.5%ROE 10.3%Growth 7.5%FCF 7.3%Debt/EBITDA 1.84x

Disney combines theme parks and cruises, film studios (Marvel, Pixar, Star Wars), TV networks (ESPN) and streaming (Disney+).

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75

quality /100

Margin 34.3%Growth -2.1%FCF 36.8%Debt/EBITDA 1.86x
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74

quality /100

Margin 19.2%ROE 30.4%Growth 3.6%FCF 17.3%Debt/EBITDA 1.19x

Procter & Gamble is the world's largest maker of household consumer goods.

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72

quality /100

Margin 13.8%ROE 23.2%Growth 13.3%FCF -2.1%Debt/EBITDA 0.12x

Amazon dominates e-commerce, but its profit comes mainly from AWS, the world's largest cloud-computing provider.

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71

quality /100

Margin 3.9%ROE 4.6%Growth 24.1%FCF 7.2%Debt/EBITDA -0.75x

Tesla makes electric cars and energy-storage systems.

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64

quality /100

Margin 3%ROE 26.4%Growth 10.4%FCF 3%Debt/EBITDA -0.96x

Costco is a warehouse-club chain: customers pay an annual membership to buy at very low prices in large volumes.

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Best stocks by sector

Technology · Financial · Healthcare · Industrial · Energy · Materials · Utilities · Real estate

How is the score computed? Read how the traffic light works or explore all company analyses.

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