By the StockSemáforo model · Updated September 12, 2026

Best consumer stocks

Consumer ranges from staples (food, household) to discretionary (luxury, leisure, autos). Staples give stability because they're bought in any cycle; discretionary offers more growth but suffers more in downturns. In both, brand strength is decisive.

This ranking sorts by fundamental quality, not by whether a stock is cheap or expensive: an excellent company can be expensive. To find the fair price, enter its quote in the analyzer. The scores recompute on their own with each new SEC filing.

1

Uber

UBER

91

quality /100

Margin 17.3%ROE 35.1%Growth 33.8%FCF 18.3%Debt/EBITDA 1.05x

Uber runs the world's largest mobility (rides) and food-delivery (Uber Eats) platform.

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2

Airbnb

ABNB

90

quality /100

Margin 20.4%ROE 34.5%Growth 28.1%Debt/EBITDA -1.58x

Airbnb invented a category: turning any house in the world into lodging.

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89

quality /100

Margin 10.8%ROE 39.4%Growth 13%FCF 11.4%Debt/EBITDA -0.84x

Ross Stores is the hidden-treasure store: brand-name clothing and home goods at closeout prices, bought as other retailers' excess.

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89

quality /100

Margin 25.2%ROE 14.5%Growth -6.3%FCF 19.4%Debt/EBITDA -1.38x

GameStop is the largest video-game retail chain, a business in structural decline as gaming goes digital.

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87

quality /100

Margin 9.7%ROE 57%Growth 12.8%FCF 9.4%Debt/EBITDA -0.33x

TJX is the world leader in 'off-price' retail: chains like TJ Maxx, Marshalls and HomeGoods that sell branded clothing and home goods at deep discounts.

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85

quality /100

Margin 11.4%ROE 64.5%Growth 14.2%FCF 12.6%Debt/EBITDA -0.1x

Chipotle is the Mexican-American fast-food chain that redefined 'fast casual': food perceived as fresh, served fast, at a premium price.

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85

quality /100

Margin 12.8%ROE 29.6%Growth 18.3%FCF 12.2%Debt/EBITDA -0.55x

Lululemon turned yoga wear into a global premium brand and created the 'athleisure' category.

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84

quality /100

Margin 9.3%ROE 45.8%Growth 14.5%FCF 8.9%Debt/EBITDA 0.09x

Ulta Beauty is America's beauty department store: luxury and drugstore makeup, skincare and hair salons under one roof, plus a loyalty program a large share of the country's women belong to.

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83

quality /100

Margin 27.8%ROE 40.7%Growth 7.9%FCF 25.5%Debt/EBITDA 1.84x

Coca-Cola is the world's largest beverage company.

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83

quality /100

Margin 5.3%ROE 23.8%Growth 48.7%FCF 35.3%Debt/EBITDA 1.79x

MercadoLibre is Latin America's Amazon and PayPal in a single company: the region's largest e-commerce operation plus Mercado Pago, the fintech banking millions the banks never served.

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Best stocks by sector

Technology · Financial · Healthcare · Industrial · Energy · Materials · Utilities · Artificial intelligence · Cybersecurity · Semiconductors · Defense · Software & SaaS · Banks · Insurance · Telecom & media · Real estate

How is the score computed? Read how the traffic light works or explore all company analyses.

Rather set your own criteria? Filter the 500+ companies in our universe by sector, margin, ROE, debt and growth in the screener.

Who's behind the methodology and model · how the score is computed

Data: official SEC filings (EDGAR) · Recomputed on September 12, 2026

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